Canadian Red Cross

The design puts information front and center, allowing visitors to quickly find what they’re looking for.

The Challenge

Immediacy is crucial to the success of the Canadian Red Cross. The agency is renowned for its ability to bring aid wherever it is most urgently needed. When Pixelpusher was asked to redesign the Canadian Red Cross website, we needed to ensure that immediacy of information was central to the design. In addition to providing clear, up-to-date information on rapidly changing situations, volunteer recruitment and facilitation of donations also had to feature prominently.

Our Solution

By combining transparent and effective communication with a visual design embodying the tenets of the Canadian Red Cross, Pixelpusher was able to effectively meet these goals. The design put critical information front and center, allowing people to quickly find what they were looking for – making financial contributions, or where to find general information about Canadian Red Cross services. Pixelpusher is proud to have contributed to the ongoing success of this critical organization.